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Case studies, the latest industry news and tips from our team of experts. Our blog will keep you up to date with all things data-driven marketing.

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How Local Councils can engage their community
11 July 2025 5 min read

How Local Councils can engage their community
User Research deep dive part 2: How does it work?
27 June 2025 5 min read

User Research deep dive part 2: How does it work?
Why Xperience by Kentico is a marketer's dream
27 June 2025 5 min read

Why Xperience by Kentico is a marketer's dream
Kentico end-of-life: What you need to know
18 June 2025 5 min read

Kentico end-of-life: What you need to know
Boost sales through marketing: Bestwest case in point
30 May 2025 5 min read

Boost sales through marketing: Bestwest case in point
3 marketing moves that drive real revenue
30 May 2025 5 min read

3 marketing moves that drive real revenue
User Research deep dive part 1: What is it?
20 May 2025 5 min read

User Research deep dive part 1: What is it?
What is Xperience by Kentico?
15 May 2025 5 min read

What is Xperience by Kentico?
ALYKA selected to become Canva’s first official Agency Partner
17 June 2024 3 min read

ALYKA selected to become Canva’s first official Agency Partner
Getting better content mileage: The 3Rs of recycling content
28 March 2024 7 min read

Getting better content mileage: The 3Rs of recycling content
Quick practical tips for making accessible content
14 March 2024 5 min read

Quick practical tips for making accessible content
Global recognition for the City of Swan and ALYKA
14 March 2024 7 min read

Global recognition for the City of Swan and ALYKA
The importance of accessibility
29 February 2024 5 min read

The importance of accessibility
ALYKA predicts
21 December 2023 6 mins read

ALYKA predicts
How you can use AI to improve the efficiency of your digital marketing
03 November 2023 5 min read

How you can use AI to improve the efficiency of your digital marketing
Design secrets every marketing manager needs to know
28 September 2023 5 min read

Design secrets every marketing manager needs to know
How to make sure your content cuts through the noise online
30 June 2023 5 min read

How to make sure your content cuts through the noise online
ALYKA: 1 of 12 in Australia to earn prestigious HubSpot Onboarding Accreditation
31 March 2023 2 mins read

ALYKA: 1 of 12 in Australia to earn prestigious HubSpot Onboarding Accreditation
Practising what we preach | Our brand and messaging guidelines rollout
03 June 2022 1 min read

Practising what we preach | Our brand and messaging guidelines rollout
ALYKA partner with Canva ahead of new product launch
18 March 2022 1 min read

ALYKA partner with Canva ahead of new product launch
Your guide to UTM parameter naming conventions
28 January 2022 2 mins read

Your guide to UTM parameter naming conventions
3 Essential Marketing Reports to Prove ROI
10 December 2021 3 mins read

3 Essential Marketing Reports to Prove ROI
Performance marketing: Trust your gut or trust your data?
12 November 2021 3 mins read

Performance marketing: Trust your gut or trust your data?
Are you tracking the ROI of your marketing spend?
29 October 2021 3 mins read

Are you tracking the ROI of your marketing spend?
ALYKA become WA’s first and only HubSpot Diamond Solutions Partner
01 October 2021 3 mins read

ALYKA become WA’s first and only HubSpot Diamond Solutions Partner
How to write metadata for your website content. Part 2: Time to start writing!
16 September 2021 2 mins read

How to write metadata for your website content. Part 2: Time to start writing!
A complete guide to CRMs
09 September 2021 3 mins read

A complete guide to CRMs
How to create buyer personas to focus your marketing strategy
07 September 2021 2 mins read

How to create buyer personas to focus your marketing strategy
How to write metadata for your website content. Part 1: Keyword research
02 September 2021 2 mins read

How to write metadata for your website content. Part 1: Keyword research
Industry Update: Google 3-Strike Policy
20 August 2021 1 min read

Industry Update: Google 3-Strike Policy
The 3 Secrets to Generating High Ticket B2B Leads
28 August 2020 5 mins read

The 3 Secrets to Generating High Ticket B2B Leads
Everything you need to know about the Google & Facebook COVID-19 Ad Grants
01 May 2020 3 mins read

Everything you need to know about the Google & Facebook COVID-19 Ad Grants
COVID-19 Digital Checklist
15 April 2020 1 min read

COVID-19 Digital Checklist
6 steps to surviving & thriving in a pandemic
26 March 2020 5 mins read

6 steps to surviving & thriving in a pandemic
Bruno Kongawoin: Ex-NBA basketball player turned Perth’s headshot & portrait specialist - Ep 50
11 July 2018 1 min read

Bruno Kongawoin: Ex-NBA basketball player turned Perth’s headshot & portrait specialist - Ep 50
100 people clicked on my ad and 97 of them didn’t convert...why?
28 May 2018 6 mins read

100 people clicked on my ad and 97 of them didn’t convert...why?
David Zucaro from Teck Global: Sold his home to fund his business, where is he now?
02 April 2018 1 min read

David Zucaro from Teck Global: Sold his home to fund his business, where is he now?
The God Fearing Millionaire. Business, life & investment tips
10 October 2017 1 min read

The God Fearing Millionaire. Business, life & investment tips
Mr Shark Tank: Derek Gerrard. Entrepreneur, tech investor, pastor and philanthropist. Episode 9
26 September 2017 1 min read

Mr Shark Tank: Derek Gerrard. Entrepreneur, tech investor, pastor and philanthropist. Episode 9

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