How we do SEO
Many SEO providers' primary focus is on rankings alone, but what does a number 1 ranking mean for your business? Keywords ranking on the first page of Google are only valuable if they are highly and contextually relevant to your site, and generate quality visitors who are actively seeking out your products/services.
Rankings are, of course, important; but achieving them is only a small part of a successful SEO campaign. Our point of difference is that we focus on increasing not only the quantity of organic visits and sales/leads your website receives, but also the quality. To do this, we examine every aspect of your website, including:
- On-page content
- User engagement
- Site structure
- Backlink profile
- Competitor analysis
Along with this, we also investigate into what happens once a visitor arrives on your website and ask the following questions:
- How effectively and immediately does the website engage visitors?
- Do visitors know what is expected of them once they arrive?
- Does the site offer clear paths to action?
Using a holistic approach combining the factors above, we’ll ensure that the organic traffic visiting your website generates real results.